It All Starts with Strategy…

  Yes,  it has been a while since I have published any videos on The Profit Wizard YouTube Channel… But I finally got it done and it is up to you to tell me if it has been worth the wait!

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The Icarus Deception – A wakeup call

 I was aware of Seth Godin’s new book before it was even started, when it appeared on Kickstarter as a crowd-funded project. I didn’t fund the project. I meant to, but I didn’t get back to the page. But when I saw it on the Kindle store I bought it immediately, then I took a […]

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Connecting with LinkedIn Groups

    LinkedIn is a great resource for business owners and employees alike. And the lifeblood of LinkedIn are the groups. With our friends from Integrated Alliances The Profit Wizard has a LinkedIn Groups resource for you.   I really can’t say enough about how groups bring LinkedIn to life for me. There are a […]

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Mastery is Not Enough!

Most business owners are very good at what they do. They take pride in their work, and they have their own business because it is something they are passionate about. These are good qualities, but they become a liability when these same business owners delude themselves to believing that Mastery is all they need to […]

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12 Reasons Why the Beauty Industry Rules!

On the face of it this is a strange topic for me. What do I know about the beauty industry? I mean, I’m a guy in his mid forties who has never had a manicure or pedicure in his life, who pays $10 for a #4 buzz cut four times a year… But I do […]

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7 Steps to Adding Incentives to Your Business [infographic]

In this post I am going to show you how you can use an effective tool to improve your business no matter how big or small it is. And I will show you mistakes that some of the biggest companies make so you know what to avoid. Why incentives? Using incentives for influencing staff to […]

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A Post from Chris’ Cat

  I want to be fed! But I guess Chris has taken off to Auckland again for work. Every now and again he leaves me to fend for myself overnight. Sure he leaves some extra dry crunchy food in my bowl, but I still don’t like him staying out all night. Fortunately he left his […]

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Adwords Express – A Boon for Local Business Owners?

I have often talked about the importance of Google Places for small business owners. -Basically if you have a local business where you want people to come and see you, or you go out and service local clients then you need to have your business on Google Places. Well Google has come up with a […]

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TEDx Auckland 2012 -Part Two

  This is my experience of the afternoon at TEDx Auckland, my experience of the morning is outlined in the previous post.   Session 3 After lunch we got to hear from a band called Five Mile Town performing their song The Lucky Ones. I enjoyed it, but not being the musical sort I will […]

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TEDx Auckland 2012 -Part One

This is my take on the first half (morning) of TEDx Auckland 2012.

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