Update: The arrival of Google Wallet has been announced for New Zealand This is a pretty long video but is worth the watch and definitely something many small businesses should be keeping an eye on, particularly retailers. My thanks to Vaughn Davis, at the Goat Farm, who I got this from.
Thanks to Darryl Gatward who I got this from. In this video are some real gems to ponder including: Start with a huge goal People hate learning something new, so make your product accessible to explore and learn immediately You have to be a little naive -Which I think means don’t wait until you know [...]
Ignorance is Bliss… I always thought this was a trite and pointless saying until now. This weekend I and three of my Telecom team-mates took up the NZ Oxfam Trail walker 2011 challenge. We thought it would be challenging -this is where that ‘ignorance is bliss’ comes in. I have done a number of challenging, [...]
Depending on what sort work you do, you might have never heard the term webinar, or you may have attended a number of them. In this post I am going to explain what they are and some of the benefits they offer to any small business. A few years ago Teleseminars evolved into a fantastic [...]
I find this video quite clever, and very accurate. Obviously it is aimed at the bigger advertisers but there is food for thought for any sized business.
In some of my recent communications to Small Business owners I have said that they need to be aware of the trend of mobile. Of their customers always being connected and of the growing use of location based social networking such as FourSquare. I think that this video clip illustrates the point very well: What [...]
For the fourth consecutive year I am involved in the Relay for Life. This will be a very poignant year for my team. James Batty who was a team member (and a good friend) for the past 3 years, and was (ironically) diagnosed with Cancer just weeks after the last Relay for Life event. Tragically, [...]
In this short episode of The Profit Wizard Show we look at the viral internet phenomenon that was The Man with the Golden Voice which took the internet by storm earlier this week. Chris breaks down what made this happen and challenges you to think of how you can apply these insights to marketing your [...]
I have just been reading the free pdf ebook: Tweet this Book by Vaughn Davis. I haven’t even finished it, but thought I should pop on here and make mention of it, so that you can grab a free copy too… Not only is it a funny read, (New Zealand humour might not be for [...]
I did this really quickly intending to put it only on The Profit Wizard Facebook page… But I thought I would put it in here too. Why am I so passionate about this? Well my mother began a start up about a year ago. I was very supportive of the effort, she needs an income [...]
My TEDx Auckland Experience
Ignorance is Bliss (Oxfam Trailwalk)
Interview: Lynne Le Gros – A Marketer’s Perspective
Interview: Lori Ruff – The LinkedIn Diva
Tactical Tips: LinkedIn
It’s Okay to be Scared… But Never Give Up
How To Quickly Create a Competitive Advantage in Your Marketplace
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