Have you ever awoken with that hole in your soul? That sort of empty feeling that needs to be kept at bay by busy work, or else it threatens to engulf you entirely. It is hard to identify and even harder to ignore, and it makes you question. What am I doing here? Why am […]
Who Benefits from Charity or Mentoring?
Often when I see a specific example I ask myself: What is happening here? Who is benefiting? I would like you to take a moment to watch the embedded video of Ivanka Trump and what was requested of her through the Make-A-Wish Foundation, and then I will suggest what I think is going […]
Why TEDx Auckland is Like the Chiefs Win
Nobody really expected the Chiefs to make the Super 14 final. Let alone be 2012 Champions… Why? Because they have not performed at that level in the past. Other than their passionate fans, they were an underdog or an after thought to the rest of the competition. But it was that unexpected result which […]
How Social is Social Media?
Remember your Mum urging you to go outside and play with your friends? Making you feel a little guilty about being on your computer too long? I think a lot of us are still feeling that way about our gaming or social networking even now as adults. I get a lot of comments […]
The Measure of Influence: Klout vs. KickStarter
Social Media is all about influence, so it makes sense that we want to measure that. But what is the best measure of influence? -How much your content is shared or how much money your fans are willing to spend?
The Perfect Team
Many times I have told the story of the best team I was ever a part of. A team that was considered inferior, but became the gold standard for output in our corporation. Everything that I am writing here happened by chance, but the point is that by understanding how it worked, you should […]
5 Project Management Lessons from the V48Hour Film Competition
Entering a novice team into the V48 Hour Film Competition in New Zealand was a unique, and fun, experience. Here are some lessons that we learned about managing a project team… Below is a quick video I did with the 5 lessons learned from the competition. Below that you can see the film […]
Interview: Lynne Le Gros – A Marketer’s Perspective
This week I got the opportunity to speak with Lynne Le Gros, Head of Marketing for Business at Telecom New Zealand Ltd. I asked Lynne some questions including: What she thinks the biggest issues facing Small to Medium Enterprises in New Zealand is right now What she sees that Telecom can do to help […]
Interview: Lori Ruff – The LinkedIn Diva
Following my previous post on getting started with LinkedIn, I came across Lori in Google+ Not only did Lori agree to an interview she offered the best free training package I have ever seen! This interview has some fantastic content, and I know everyone listening will get some great info from Lori. Not just for […]
Tactical Tips: LinkedIn
In this Tactical Tips post you will find detailed instructions on how to quickly set up an effective LinkedIn profile, and network that can help you get a permanent role or project/contract work.
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My TEDx Auckland Experience
- How to Profit from the Recession with your Small Business
- TEDx Auckland 2010
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TEDx Auckland 2013
- Social Media Marketing – Satire
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The #1 Reason Businesses Lose Clients -Are You Guilty of This?
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The Secret Social Media Powerhouse – Hiding in Plain Sight
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Are “Dark Matter Customers” Poised to Impact Your Business?
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Marketing Tip #61 – Your Marketing Persona
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The Pendulum Effect
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