Remember your Mum urging you to go outside and play with your friends? Making you feel a little guilty about being on your computer too long? I think a lot of us are still feeling that way about our gaming or social networking even now as adults. I get a lot of comments […]
About Chris Hanlon
Chris has worked in or owned small businesses most of his life, before lured into the corporate world where he spent over a decade. However his passion for small business has remained, and taken life in The Profit Wizard blog, his published book, and some coaching he does for a variety of businesses. You can follow Chris on Twitter @TheProfitWizardThe Measure of Influence: Klout vs. KickStarter
by Chris Hanlon on June 22, 2012 in Interesting topics, marketing, Social Media
Social Media is all about influence, so it makes sense that we want to measure that. But what is the best measure of influence? -How much your content is shared or how much money your fans are willing to spend?
The Perfect Team
by Chris Hanlon on June 20, 2012 in Business Strategy, Interesting topics, Tactical Tips
Many times I have told the story of the best team I was ever a part of. A team that was considered inferior, but became the gold standard for output in our corporation. Everything that I am writing here happened by chance, but the point is that by understanding how it worked, you should […]
5 Project Management Lessons from the V48Hour Film Competition
by Chris Hanlon on June 18, 2012 in Business Strategy, Video
Entering a novice team into the V48 Hour Film Competition in New Zealand was a unique, and fun, experience. Here are some lessons that we learned about managing a project team… Below is a quick video I did with the 5 lessons learned from the competition. Below that you can see the film […]
Interview: Lynne Le Gros – A Marketer’s Perspective
by Chris Hanlon on May 6, 2012 in Business Strategy, Interview
This week I got the opportunity to speak with Lynne Le Gros, Head of Marketing for Business at Telecom New Zealand Ltd. I asked Lynne some questions including: What she thinks the biggest issues facing Small to Medium Enterprises in New Zealand is right now What she sees that Telecom can do to help […]
Interview: Lori Ruff – The LinkedIn Diva
by Chris Hanlon on April 15, 2012 in Interview, Linkedin, Social Media, Video
Following my previous post on getting started with LinkedIn, I came across Lori in Google+ Not only did Lori agree to an interview she offered the best free training package I have ever seen! This interview has some fantastic content, and I know everyone listening will get some great info from Lori. Not just for […]
Tactical Tips: LinkedIn
by Chris Hanlon on March 29, 2012 in Linkedin, marketing, Social Media, Tactical Tips
In this Tactical Tips post you will find detailed instructions on how to quickly set up an effective LinkedIn profile, and network that can help you get a permanent role or project/contract work.
It’s Okay to be Scared… But Never Give Up
by Chris Hanlon on March 8, 2012 in Business Strategy
Alright this is a little different for The Profit Wizard blog as I don’t really do reviews on this site, but for book this I will make an exception. -Hey rules are meant to be broken! It keeps life interesting. I first met Martin Howey in Chicago, in 2006 I think. He was introduced to […]
How To Quickly Create a Competitive Advantage in Your Marketplace
by Chris Hanlon on February 23, 2012 in Business Strategy, marketing, Video
So you want to make your business successful but those pesky competitors keep stealing your prospects? Fear not! This guide to quickly creating a competitive advantage will soon have your competitors worried about you instead! A competitive advantage is often mis-understood, or not considered strategically. In this Video you will learn what you can […]
Business Networking – After the Event
by Chris Hanlon on February 20, 2012 in marketing, Video
Following up from last week’s video on how to comfortably and effectively network at business networking events, in this video Chris answers some questions about how to proceed after the event…
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- The #1 Reason Businesses Lose Clients -Are You Guilty of This? January 24, 2015
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- Are “Dark Matter Customers” Poised to Impact Your Business? July 30, 2014
- Marketing Tip #61 – Your Marketing Persona June 5, 2014
- The Pendulum Effect April 21, 2014
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