I was aware of Seth Godin’s new book before it was even started, when it appeared on Kickstarter as a crowd-funded project. I didn’t fund the project. I meant to, but I didn’t get back to the page. But when I saw it on the Kindle store I bought it immediately, then I took a […]
About Chris Hanlon
Chris has worked in or owned small businesses most of his life, before lured into the corporate world where he spent over a decade. However his passion for small business has remained, and taken life in The Profit Wizard blog, his published book, and some coaching he does for a variety of businesses. You can follow Chris on Twitter @TheProfitWizard
Connecting with LinkedIn Groups
LinkedIn is a great resource for business owners and employees alike. And the lifeblood of LinkedIn are the groups. With our friends from Integrated Alliances The Profit Wizard has a LinkedIn Groups resource for you. I really can’t say enough about how groups bring LinkedIn to life for me. There are a […]
Mastery is Not Enough!
Most business owners are very good at what they do. They take pride in their work, and they have their own business because it is something they are passionate about. These are good qualities, but they become a liability when these same business owners delude themselves to believing that Mastery is all they need to […]
12 Reasons Why the Beauty Industry Rules!
On the face of it this is a strange topic for me. What do I know about the beauty industry? I mean, I’m a guy in his mid forties who has never had a manicure or pedicure in his life, who pays $10 for a #4 buzz cut four times a year… But I do […]
7 Steps to Adding Incentives to Your Business [infographic]
In this post I am going to show you how you can use an effective tool to improve your business no matter how big or small it is. And I will show you mistakes that some of the biggest companies make so you know what to avoid. Why incentives? Using incentives for influencing staff to […]
TEDx Auckland 2012 -Part Two
This is my experience of the afternoon at TEDx Auckland, my experience of the morning is outlined in the previous post. Session 3 After lunch we got to hear from a band called Five Mile Town performing their song The Lucky Ones. I enjoyed it, but not being the musical sort I will […]
Artistry & Mastery: The Missing Ingredients
Have you ever awoken with that hole in your soul? That sort of empty feeling that needs to be kept at bay by busy work, or else it threatens to engulf you entirely. It is hard to identify and even harder to ignore, and it makes you question. What am I doing here? Why am […]
Who Benefits from Charity or Mentoring?
Often when I see a specific example I ask myself: What is happening here? Who is benefiting? I would like you to take a moment to watch the embedded video of Ivanka Trump and what was requested of her through the Make-A-Wish Foundation, and then I will suggest what I think is going […]
Why TEDx Auckland is Like the Chiefs Win
Nobody really expected the Chiefs to make the Super 14 final. Let alone be 2012 Champions… Why? Because they have not performed at that level in the past. Other than their passionate fans, they were an underdog or an after thought to the rest of the competition. But it was that unexpected result which […]
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My TEDx Auckland Experience
- How to Profit from the Recession with your Small Business
- TEDx Auckland 2010
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TEDx Auckland 2013
- Social Media Marketing – Satire
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The #1 Reason Businesses Lose Clients -Are You Guilty of This?
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The Secret Social Media Powerhouse – Hiding in Plain Sight
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Are “Dark Matter Customers” Poised to Impact Your Business?
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Marketing Tip #61 – Your Marketing Persona
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The Pendulum Effect
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