In this edition of The Profit Wizard we look at this common question and briefly explore the difference between Direct Marketing and Brand advertising and which is best for your business and why.
Chris has worked in or owned small businesses most of his life, before lured into the corporate world where he spent over a decade. However his passion for small business has remained, and taken life in The Profit Wizard blog, his published book, and some coaching he does for a variety of businesses.
You can follow Chris on Twitter @TheProfitWizard
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